The IBM Watson Analytics is useful when it comes to social media. It is helpful in guiding the individual by giving them the usage of social networking and create a visualization of the data on its own which is insightful and all of this happens on the cloud. A person gets relevant and reliable content on any topic and this gives the user the patterns and their relationships. It is useful in collecting the audience's preference and gain insight into the market and also a comparison of data with other sources which gives information from different perspectives.
